How Much Does Roku Cost?

Written By Jeff Hindenach
Last updated January 28, 2022

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Money Saving Tips
January 27, 2022

Simple. Thrifty. Living.

Reader Question: I want to get rid of cable and just use Netflix and Hulu to watch TV. I was thinking of getting a Roku. How much does a Roku usually cost?

Answer: Roku is an excellent choice for streaming services. It includes streaming options for TV shows and movies from a wide range of services, like Netflix, Hulu, HBO Go, Amazon Instant Video, PBS, Redbox Instant, and more. It also connects to your TV seamlessly and easily, even for non-technical folks. Here’s a breakdown of the different Roku prices, so you can choose the right one for you.

Roku Express: This is the cheapest of the Roku streaming options. It can connect to almost any television and comes with Roku’s more than 1,000 channels, which aggregate from streaming services like Netflix, Hulu, HBO Go and more. It also comes with built-in wireless, a search function across all of its channels and channel shortcut buttons. Cost: $29.99.




Roku Premiere: This box comes with all of the features of the Roku Express, but also allows for 1080p HD viewing. So if you want to get the highest quality HD without a ton of extra features, this is the option for you. Cost: $39.99.

Roku Streaming Stick: The Roku Streaming Stick is the most portable of the streaming options Roku offers. It includes all the channels that the other Roku’s includes, as well as the 1080p HD streaming that comes with the Roku Premier, but it also offers dual-band wireless. Cost: $49.99.

Roku Ultra: This is the most advanced Roku, and can only be used with HD TVs. It comes with all the channels and features of the other three Rokus, but also includes a processor that is five times faster than the other Rokus, a motion control remote for playing video games on your Roku, and a Ethernet, USB & microSD slot. Cost: $99.99.

Keep in mind that you must have signed up for the individual services (like Netflix) before you can access them via Roku. If you want to find out more about Roku, you can check it out here.




When you purchase and install a Roku device there is no associated subscription cost for its use. That said, you will have to pay for streaming services available within Roku such as Netflix, Hulu, and HBO Go. Furthermore, you can pay for Premium Subscriptions on The Roku® Channel such as HBO, CINEMAX, EPIX, SHOWTIME, and more. These extra channels generally range from $5.99 to $9.99 a month.

When it comes to Roku fees, there are none. There are no extra fees to worry about when you buy a Roku device or subscription.

About the Author

Jeff Hindenach

Jeff Hindenach is the co-founder of Simple. Thrifty. Living. He graduated from Bowling Green State University with a Bachelor's Degree in Journalism. He has a long history of financial journalism, with a background writing for newspapers such as the San Jose Mercury News and San Francisco Examiner, as well as writing on personal finance for The Huffington Post, New York Times, Business Insider, CNBC, Newsday and The Street. He believes in giving readers the tools they need to get out of debt.

  • i wish I knew sooner about Roku it’s the best

  • I love Roku it changed my life thanks ROKU!!!????

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